SITA Passenger Information | SITA



Pre-COVID-19, air travel was more popular than ever, with air traffic volumes set to double over the next 20 years. Current challenges are placing a spotlight on issues such as travel stress, revenue generation and brand reputation. SITA Passenger Information is a suite of integrated solutions designed to enhance the passenger journey by providing accurate information in a timely manner.

SITA Passenger Information can help airport stakeholders:

  • Improve the passenger experience through increased communication. As the passenger journey becomes more complex, airports and airlines will need to inform passengers of new health and safety regulations.  This is done with clear audio, eye-catching visuals and digital touchpoints.  Knowing exactly how their journey is progressing should lower a passengers’ anxiety moving through the airport.
  • Grow non-aeronautical revenues by increasing dwell time, creating awareness of dining/retail options and increasing advertising and promotional opportunities.
  • Enhance the airport brand image by communicating consistently and accurately on all consumer digital channels, demonstrating innovation via large contextually aware touchscreens. Customers can also continually leverage data to inform future passenger communication plans.


How it helps

SITA Passenger Information enhances the passenger experience via versatile, integrated display management tools and intrinsic audio/visual messaging.

It can help customers:

Improve operations

  • Reduce costs – one system manages passenger communications at multiple airports
  • Streamline passenger flow
  • Manage disruption by providing timely airport information to all stakeholders

Enhance passenger experience

  • Communicate in multiple languages
  • Improve ease of use with an intuitive GUI
  • Communicate to passengers with disabilities (ADA compliance)
  • Improve message clarity

Increase revenue

  • Increase revenue by displaying advertisements and promotions
  • Grow non-aeronautical revenues by increasing dwell time
  • Create awareness of dining and retail options

Strengthen reputation

  • Enhance airport brand image with consistent and accurate information across all digital channels
  • Demonstrate innovation via large, contextually-aware touchscreens
  • Leverage data to inform future passenger communication plans
  • Allow agents to focus on important customer service functions
  • Enhance public safety

Why us?

SITA is the world’s leading air transport and communications specialist. No other supplier has our global reach or our years of experience and our products and services are second to none.

Each product within the SITA Passenger Information solution has components that distinguish SITA from competitors.

Our expertise and service excellence are what sets SITA apart. SITA’s Operations at Airports team collectively has over 100 years of experience helping airport stakeholders deliver a hassle-free passenger journey.

SITA Global Services

This product is supported by a dedicated multilingual operations team that provides monitoring and support 24/7/365 from command centers in Montreal and Singapore, ensuring global business continuity through a flexible service model. Our monitoring service ensures your IT systems are reliable and available, around the clock, around the world.

Our experts proactively monitor your infrastructure, identifying and resolving problems before they can impact your services.



SITA Passenger Information

SITA Passenger Information helps enhance the passenger experience via versatile, integrated display management tools and intrinsic audio-visual messaging. It can help you to improve the passenger experience, grow non-aeronautical revenues and enhance airport brand image.
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